A new feature hits Instagram
Instagram Collabs will allow users to upload posts or reels in collaboration with other accounts.
Instagram Collabs
During this past year social networks have been building up their platforms through releasing new and improved features aimed at boosting commerce and refining the user experience, adding tools that provide better security, privacy and interaction.
As part of this second approach, Instagram has recently released a new feature that will help boost the reach of posts in its platform while offering a way to build deeper connections between users at the same time.
Shared posts arrive at Instagram
When we think of shared content we might think of TikTok duos, a successful format that allows users to create videos by adding to other people's content. However, Instagram's approach is very different, more focused on building stronger connections between users.
This way, Collabs presents itself as a new feature that lets people upload posts or reals together and share them. Everyone involved in the photo or video will be credited as co-author and the content will be part of everyone's profile.
